Consumer responses to personalized price promotions for food products

PhD student M.Sc. Minh Nguyen
Scientific supervisor HSWT Prof. Dr. Klaus Menrad
Institutions Fakultät Gartenbau und Lebensmitteltechnologie
TUM Campus Straubing
Scientific supervisor (extern) Technische Universität München
Duration 2015-07-01 - 2022-02-07