IoT in Execution at John Deere. Innovation Leadership in What is Perceived to bei an Old Industry

Titel IoT in Execution at John Deere. Innovation Leadership in What is Perceived to bei an Old Industry
Medien Marketing Review St. Gallen
Verlag ---
Heft 01
Band 2020
ISBN ---
Verfasser/Herausgeber Prof. Dr. Markus Beinert, H. Nies, A. Vermehren Schmiedel
Seiten 56-63
Veröffentlichungsdatum 31.12.2019
Projekttitel ---
Zitation Beinert, M.; Nies, H.; Vermehren Schmiedel, A. (2019): IoT in Execution at John Deere. Innovation Leadership in What is Perceived to bei an Old Industry. Marketing Review St. Gallen 2020 (01), S. 56-63.